It looks like Idris Elba and Taraji P. Henson have stumbled upon a box office winner. Their new film, “No Good Deed” was at the top of the Friday box office with $8.8 million on the first night of its release. The film was dropped into 2,175 theaters, with hundreds of thousands of people coming out for the show. The project was able to beat out “Dolfin Tale 2” for the number one spot, and it looks like they are going to be the winner for the entire weekend.
Dolphin Tale 2, from Alcon Entertainment and Warner Bros., placed No. 2 with $4.3 million from more than 3,600 locations. The movie is doing somewhat less than expected and is now projected to earn between $16 million and $17 million for the weekend despite earning a glowing A CinemaScore (it had hoped to hit $20 million). The sequel opens three years after Dolphin Tale launched to $19.2 million on its way to earning $95.4 million worldwide.
The other big headline was Marvel Studio and Disney’s Guardians of the Galaxy, which hit the $300 million mark domestically on Friday, becoming the first film of 2014 so far to achieve that milestone. Globally, the tentpole will cross $600 million sometime over the weekend.
Heading into the weekend, tracking services were divided as to No Good Deed‘s potential, although more bullish observers had it clearing $20 million. The movie, starring Elba opposite Taraji P. Henson, is benefiting from being the only new title in the market targeting black audiences and cost a modest $13 million to make (that doesn’t include marketing costs). No Good Deed earned a B+ CinemaScore.